2K Sports Announces Don King Presents: Prizefighter

[kcxiv]

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2K Sports Announces Don King Presents: Prizefighter

Don King Presents: Prizefighter brings an innovative feature set and story line to set the standard in boxing video games

2K Sports, the sports publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO), today announced the spring 2008 release of Don King Presents: Prizefighter, the most realistic boxing video game simulation, for the Xbox 360® video game and entertainment system from Microsoft, Nintendo’s Wii™ home video game console and Nintendo’s DS™ portable system. This in-depth, documentary-style title will provide the deepest, most authentic and entertaining experience ever seen in a boxing video game.

“The combination of real-life fight scenarios, story-driven gameplay and photo-realistic graphics will set this title apart from the competition,” said Christoph Hartmann, President of 2K. “Our goal has always been to deliver the most engaging and realistic titles, and Don King Presents: Prizefighter will exceed these expectations. Based on the game’s innovative features and high-profile fighters, this title will be a ‘must have’ for any sports gamer.”

"In all my years working in professional boxing, I have never seen anything come as close to recreating the thrill, the intensity, the courage and the spectacle of the sport," said legendary boxing promoter Don King. "Don King Presents: Prizefighter is more than a game -- it is a glimpse at what life is like in and out of the ring for these incredible athletes."

Developed by Venom Games, the 2K studio that brought Rocky and Rocky Legends to the Xbox and PlayStation 2, Don King Presents: Prizefighter will bring the realism of live action match-ups and the true tactics of the sweet science together for the first time. More than just a night at the fights - players will be responsible for building a career by overcoming adversity, avoiding temptation, and balancing their commitments to train and promote, all while focusing on the goal of ultimately winning and defending the title belt. The story will be told by a revolutionary sports documentary-style narrative never before seen in a video game.

Don King Presents: Prizefighter will be available in spring 2008 for the Xbox 360® video game and entertainment system from Microsoft, Nintendo’s Wii™ home video game console and Nintendo’s DS portable system, leveraging the unique hardware features of each platform.

For more information, log onto 2K Sports - Upgrade Your Browser.

About Take-Two Interactive Software

Headquartered in New York City, Take-Two Interactive Software, Inc. is a global developer, marketer, distributor and publisher of interactive entertainment software games for the PC, PLAYSTATION®3 and PlayStation®2 computer entertainment systems, PSP® (PlayStation®Portable) system, Xbox 360® and Xbox® video game and entertainment systems from Microsoft, Wii™, Nintendo GameCube™, Nintendo DS™ and Game Boy® Advance. The Company publishes and develops products through its wholly owned labels Rockstar Games, 2K Games, 2K Sports and 2K Play; and distributes software, hardware and accessories in North America through its Jack of All Games subsidiary. Take-Two's common stock is publicly traded on NASDAQ under the symbol TTWO. For more corporate and product information please visit our website at Take 2 Games - Welcome.

All trademarks and copyrights contained herein are the property of their respective holders.

Microsoft, Xbox, Xbox 360, Xbox LIVE, and the Xbox logos are trademarks of the Microsoft group of companies.

Nintendo DS, Wii and the Wii logo are trademarks of Nintendo.

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This press release contains forward-looking statements made in reliance upon the safe harbor provisions of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. The statements contained herein which are not historical facts are considered forward-looking statements under federal securities laws. Such forward-looking statements are based on the beliefs of our management as well as assumptions made by and information currently available to them. The Company has no obligation to update such forward-looking statements. Actual results may vary significantly from these forward-looking statements based on a variety of factors. These risks and uncertainties include the matters relating to the Special Committee’s investigation of the Company’s stock option grants and the restatement of our consolidated financial statements. The investigation and conclusions of the Special Committee may result in claims and proceedings relating to such matters, including previously disclosed shareholder and derivative litigation and actions by the Securities and Exchange Commission and/or other governmental agencies and negative tax or other implications for the Company resulting from any accounting adjustments or other factors. Other important factors are described in the Company’s Annual Report on Form 10-K for the fiscal year ended October 31, 2006, and in the Company’s Form 10-Q for the third quarter ended July 31, 2007 in the section entitled “Risk Factors.”



This should be interesting. There has only really been Fight Night that has had any success lately. ya know me i am a 2k fanboy so i am ready for this.lol

[Ham n Cheese]

Hoping it's better than the turd that was APF

[kcxiv]

Originally Posted by Ham n Cheese

Hoping it's better than the turd that was APF

First off. Its being developed by 2 different studios. 2ndly there is no game to ever match APF's gameplay.

[Szlia]

There were games like that allready no? Stuff like Victory Road on PSOne, etc... But maybe it was more about diet and training schedule than life though. If they push the idea far enough it could be very interesting, but, more likely, they will do something like a couple multiple choices questions and a cut scene between each fight and that's it...

[Josh]

Originally Posted by Szlia

There were games like that allready no? Stuff like Victory Road on PSOne, etc... But maybe it was more about diet and training schedule than life though. If they push the idea far enough it could be very interesting, but, more likely, they will do something like a couple multiple choices questions and a cut scene between each fight and that's it...

That is what I'd expect EA to do....but I have a bit more faith that these guys will bring something interesting. I'm looking forward to this.

[Braen]

No mention of Sony consoles...

[kcxiv]

Originally Posted by Braen

No mention of Sony consoles...

Yeah, they arent making it for the PS3.

[Braen]

I also mean they aren't making it for the PSP, but they are making a DS version. I am wondering if this is a pattern for 2K games.

[kcxiv]

Originally Posted by Braen

I also mean they aren't making it for the PSP, but they are making a DS version. I am wondering if this is a pattern for 2K games.

I dont know, but this cant be good for PS3. This is the first time a major sports title for 2k has targetted the Wii i think.

Edit-

Now that i think about it. There was a rumor that MS is going to be buying 2k sports. This would be one of the reasons why its not on the PS3.

[Lorrac]

MS will never do that. It'd piss off EA. They already had to dismantle their sports line to get EA to sign in for Live support.

PSP doesn't sell games, PS2 is on it's way out, PS3... well there's enough talk about that on this forum. They just putting the money where it counts.

[Lyrical]

Sweet, I wonder if you have to enter in cheat codes for when you want to fix fights? I hear up, down, down, x, triangle, and x means the fighter takes a dive in the third.

[kegkilla]

fuck this i'd rather have fight night round 4

[Araex]

There's really no reasons to make an American-centric games on the PS3, and vice versa for the Japanese-centric games on 360 unless you want to help console manufacturers grow the audience. I'd say they made a pretty good business decision.

[kcxiv]

Originally Posted by kegkilla

fuck this i'd rather have fight night round 4

While i enjoyed FN3, 4 will be more of the exact same. Shit didnt change much from 1-2 outside of graphics.

[Szlia]

Originally Posted by Araex

There's really no reasons to make an American-centric games on the PS3, and vice versa for the Japanese-centric games on 360 unless you want to help console manufacturers grow the audience. I'd say they made a pretty good business decision.

My guess would be that boxing is more popular in Japan than in the US though. Many boxing clubs in high schools, a lot of boxing manga, etc...