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Originally Posted by Twobit Whore  Second Life style games |
Okay, I stand corrected about people not paying for games that suck.
Also, apparently Metaverse and Metaplace are not the same thing. Now that I see that, I can direct my nerd rage more appropriately.
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Originally Posted by the article in the op The problem is simple; there is little or no reliable and comparable data about user engagement and economic activity in virtual worlds, which makes it difficult for businesses to select the worlds in which they should invest their time and money. |
Is this really a problem? Are there businesses out there that are having a hard time deciding which virtual world to invest their time and money into? If your business doesn't know enough about virtual worlds (aka MMOGs) to tell a good one from a bad one, maybe your company should stay out of the virtual world business?
I guess I can see how this MMI concept might help get funding for smaller companies that can use it to point out to their potential investors exactly which features they copied from games that are already established successes. But seriously, how many WoW clones does the world need?