| Okay, here is a simple example.
Remember how Bumblebee used to be a VW bug?
What is he now? A Chevy Camaro.
Why? Because Chevy paid a bunch of money to have their product placed and illustrated in the movie.
I don't have time to grab screen captures at the moment but I can guarantee with every ounce of my soul that you will have 3-7 closeups of the gleaming Chevy logo periodically throughout the flick. When you remember that nothing in a movie nowadays is accidental, these shorts really start to get on your nerves. |