Quote:
Originally Posted by Ngruk  As it pertains to game related posting, no one in this company will be posting a word about what it is we are doing unless it coincides with the multi-year PR/Marketing plan being laid out by someone with almost 3 decades of experience in branding and helping put an IP on the map. |
Now I'm not one to be bitter, but when you choose to appoint someone with marketing experience, make VERY sure the person you are hiring is someone that doesn't
blatatnly ignore their target market! Aswell as the marketing company you chose in the future.
You would think this is an obvious statement but it isn't and I can tell you from first hand experience that marketing companies and people within public relations that do nothing but ignore their demographic happens
CONSTANTLY.
I would love to be more thorough with the problems I have encountered but this isn't the time for me to do so. Marketing and Advertising is one of the key elements for any given company or product and I am tired of dealing with Marketing and PR staff doing absolutely nothing passionatly or give limited service to their company/customers when it can only increase customer awareness or be a deal that will drastically increase sales and participation.
Customer Service is another branch that has recently been limited in this industry. Short example, Vanguard creates an affiliate network and choses to have server forums left to the public. Customer service, and Public relations staff are nearly non-existant on most all of the Vanguard affiliate sites, and everyone is pissed because there is no centralized forums because Sigil staff is
NON EXISTANT and no one can find information as soon as it happens. This all should be fairly obvious but it is a big element to any industry in the world.
/rant off
