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Originally Posted by Lonin  Is that the case, or is it that most companies aren't willing to spend the money to hire enough community folks? I imagine it can be difficult getting execs to sign off on more staff when the community section often doesn't produce easily tangible results.
If you really can't find enough community people, my schedule is open.  |
It's NEVER about hiring 'enough', that's never going to be a problem. It's about hiring enough of the RIGHT people.
Your community folks, especially in this space, are the end all be all of your company. Once your game hits the market your community MUST be as good as it ever will be and IN PLACE running SEAMLESSLY.
There is no second chance in this industry and that's especially true in this arena.
One of the hurdles we've had to overcome is this industry telling me "we'll handle your CS, and QA...."
Uh, no thanks. That would be like Disney outsourcing their park guides. If your CS and QA folks aren't as committed and invested as everyone else, there's trouble to be had.
One of the ironies I have found in the past here is the willingness to create 'entry level' positions in what I think is arguably the most crucial area of a companies business, CS!
I disagree with the tangible results because, and I think I said this earlier, I am one of those customers with a lot of discretionary income, and I will absolutely be loyal, AND pay more for service that makes an experience enjoyable for my family and I. I will ALWAYS fill up my car at one of three stations, regardless of price of gas, simply because all three places have people that make me feel like I'm the only customer, and are always respectful and kind.
Same goes for my gaming. I've been a HUGE fan and loyal supporter of Voodoo for many many years. I was because Rahul and the gang (Pre buyout) we're open and personal as any company I'd ever met.
