| Just make a really awesome trial server. Free unlimited access and level cap of 15.
Trial server would only consist of a few zones, one of which is an awesome solo instance that shows off their scripted encounters. Give em a taste of how the game plays, let them play there as long as they want, and then if they want to purchase the game and pay a fee, they get a free transfer off the trial server to a live server.
No gold spamming retards on our live servers, and allows them to tailor the content to make it enticing to someone who is unsure of the game.
Sure it doesn't answer the basic problem you bring up, that most people don't want to pay the fees, but I think it would sway more than a few people in that direction. | 