| Eh, I have no problem with the fee if it's justified by timely patches (WoW is too slow) and good content updates.
I say just make it enticing enough to make people only play your game. Hit that casual market hard with tons of fun solo and small group content, lots of side things to do, etc. If you look at it, WoW isn't currently offering those casual players all that much beyond endless badge farming and repetitive dailies once they hit 70. Most seem to create alts because the leveling content is more fun. | 